Chinese Returnee | 消费者研究实习 - 上海数字营销咨询公司
The host company is a full-service agency that helps brands navigate the China digital ecosystem, increase their brand awareness and help convert that awareness into sales. It is a culturally rich team from all corners of China, with both education and work experience in overseas markets such as Australia, Germany, USA, New Zealand and the United Kingdom.
Its clients cover from government parties to top-tier FMCG brands such as Burger King, Johnnie Walker, Fonterra, Xiao Mi, etc.
Help build up category knowledge by desktop research, e-Commerce data, social listening and other research methodologies
Conduct competitor analysis through key social media and e-Commerce platforms
Case study on particular successful market players or campaigns
Support on conducting interviews and hosting focus groups
Consolidating interview scripts
Development of consumer research reports
Other tasks assigned by line managers
Interested in market and consumer research
Detail oriented and good with numbers
Good command of excel and PPT
Bilingual fluency in Chinese and English
Reliable and always keep your promise to the deadlines
Heavy user of social media platforms, include but not limit to WeChat, Weibo, Little Red Book, Douyin, Billibilli, etc.
Previous experience in market research is preferred
Major in sociology/marketing/business/research is preferred
What you will get
In-depth industry guidance
Internship Letter upon completion
To apply for the program please read more details on our Internship in China page and apply via there.